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Announcement: Professor Patty Cake to Present at PCA/ACA National Conference

Professor Patty Cake Consulting, L.L.C. is happy to announce that Professor Patty Cake, Dr. Erica Vernold Miller, is scheduled to present at the Pop Culture Association/American Culture Association National Conference. Presentation details are as follows:


Presentation Title: Images of Female Intelligence in Pop Culture: Results of the Intellectual Downplaying Study
Date: Friday,  April 3, 2015
Time: 9:45- 11:15 AM
Session Strand: Women's Studies XVII: Young Women and Television and Media Consumption
Location: Galerie 3 at the New Orleans Marriott
New Orleans, LA.


Presentation Summary:
A longstanding cultural stereotype exists of women being categorized as either smart or beautiful but never the both. American pop culture has perpetuated this one dimensional view of women by regularly presenting juxtaposing female characters; those who represent intelligence against those who represent beauty. Popular cartoons and television shows from the past, such as Scooby Doo Where Are You, Three’s Company, Saved by the Bell, and Beverly Hills 90210 have all incorporated elements of the beauty vs. brains formula into their female character plotlines. Attractive inane female characters and smart female characters playing dumb to increase their attractiveness have long become banal modus operandi for many scripted series. Reality stars appear to have bought into the idea as well, bringing the American public such gems as multimillionaire singer turned business woman, Jessica Simpson’s now infamous chicken of the sea musings.


American society’s preoccupation with beauty coupled with the barrage of messaging propagating the notion that intelligence and beauty are mutually exclusive, leads one to infer that people are engaging in intellectual downplaying behavior in an effort to appear more attractive. The Intellectual Downplaying Study, the first large scale study of its kind to examine the intellectual downplaying phenomenon, collected survey data to: 1) determine the prevalence of intellectual downplaying behavior, 2) find out which sex engaged in the behavior most often, and 3) examine the contributing factors that motivated individuals to play down their intelligence.


Results of the Intellectual Downplaying Study will be shared in this session. The session will begin with a review of the types of images that exist of female intelligence in pop culture followed subsequently by a discussion regarding the images impact on intellectual downplaying behavior. Participants will walk away from the session with an understanding of what intellectual downplaying behavior is as well as the factors that contribute to it. The session will be structured to encourage participants to share their own experiences and observations with intellectual downplaying behavior.

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